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(800) 800-0905
info@re-search.com
Resolution Research & Marketing®
625 East 16th Avenue, Suite 202
Denver CO 80203 USA
"Working with the team at Resolution Research was an absolute pleasure. If we have survey work, or know of others who are in need of the services offered by Resolution Research, we'll definitely send them their way."
Annette Phillipp, PhD, MPH
Institute of Rural Health
Boise, ID
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> Energy & Utility
Resolution Research® has a wealth of experience conducting customer satisfaction
studies for major utility companies, which often require thousands of
respondents in both the consumer and business segments. These surveys have been
conducted online (recruit-to-web) and by phone, and required the management of
large customer databases and quotas. Study topics have included future power
supply, support of renewable energy sources, interest in electricity savings &
pricing plans and willingness to reduce energy use, as well as general
satisfaction.
Research Example: Resolution Research conducts a quarterly tracking study that
covers multiple market segments including small, medium, & large businesses,
English-speaking & Spanish-speaking residential consumers and government
clients. The survey (which is about 25 minutes in length) is conducted over the
phone using our CATI system, which also carefully tracks participation and
segmentation. The questionnaire includes topics such as overall satisfaction,
awareness of services, and energy usage. The data is delivered in SPSS and
includes a detailed sample report itemizing the final result of each customer
contact record, which has the added value of supplying updated customer
information.
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