Utilities and Energy Research | Resolution Research | Denver Colorado

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Resolution Research® has a wealth of experience conducting customer satisfaction studies for major utility companies, which often require thousands of respondents in both the consumer and business segments. These surveys have been conducted online (recruit-to-web) and by phone, and required the management of large customer databases and quotas. Study topics have included future power supply, support of renewable energy sources, interest in electricity savings & pricing plans and willingness to reduce energy use, as well as general satisfaction.

Research Example: Resolution Research conducts a quarterly tracking study that covers multiple market segments including small, medium, & large businesses, English-speaking & Spanish-speaking residential consumers and government clients. The survey (which is about 25 minutes in length) is conducted over the phone using our CATI system, which also carefully tracks participation and segmentation. The questionnaire includes topics such as overall satisfaction, awareness of services, and energy usage. The data is delivered in SPSS and includes a detailed sample report itemizing the final result of each customer contact record, which has the added value of supplying updated customer information.