Benjamin Franklin said that an ounce of prevention is worth a pound of cure. That slogan has never been more relevant than in today’s volatile marketplace. Professional research helps prevent “bad” spending and customer attrition.
How can Resolution Research help keep the doctor away?
Resolution’s Hippocratic Oath embraces the resolve and commitment to support our clients with the honesty, know-how, wherewithal and dependability to build the best platform possible for today’s decisions and tomorrow’s successes. We custom tailor every project to your needs – including meeting budgetary requirements as well as design, collection and reporting.
We are continually adding resources to support you. Here are a few recent examples:
Dial Testing. Resolution Research worked with Presentation Testing to recruit all respondents for the dial test conducted by Norah O’Donnel on the last presidential debate on MSNBC. In fact, the people shown in the background below are representative of a few of the persons we recruited. (If you’re interested to participate in these or other types of studies, click here for more info.)
Dial testing quantifies an audience’s second-by-second reaction to a speaker’s presentation. During the test, each member of the audience holds a dial in his/her hands, similar to the one shown above. Audience members watch the presentation while simultaneously turning the dial between zero and 100, registering how comprehensible the content of the presentation was as it was being delivered. Call Resolution Research to learn more about how this kind of testing can strengthen your presentation—and your business or cause.
More Professional Resources. Resolution has recently added more then 35 years of analytical expertise to its repertoire with strong influences in IT, healthcare, life sciences, utilities & financial industries as well as emphasis in the areas of advertising & concept testing, healthcare, satisfaction & loyalty assessment, segmentation and product development. Click here for more information on our new Research & Analytics PhD Director and Senior Methodologist.
Resolution reliably gets things done right, on time & on budget. Reduce your risks – depend on Resolution Research. Our many repeat clients do!
President & Owner
Resolution Research & Marketing, Inc.®